Do Your Knowledge Workers Really Want to Be "Free"?

Knowledge WorkerInformation may "want to be free," as the saying goes, but information workers want to stay employed, and that costs money. So, how do businesses deal with these tensions in today's workplace?

Such tensions are growing, especially in any organization related to media or digitized (or "digitizable") intellectual property. Songs, movies, books, photos, software and other works may be expensive to produce but can be easily copied and given away "for free" or stolen. And this can make compensating, managing and retaining the people who do this work a growing challenge.

Read the rest of the TrendWatcher article on knowledge workers.

Erik Samdahl
Erik is the head of marketing at i4cp, and has nearly 20 years in the market research and human capital research industry.