Billionaire Yvon Chouinard is once again choosing to put employees first and likely forgoing profits at his outdoor gear company Patagonia. The company has promised to pay its employees while it shutters all stores and offices in response to the COVID-19 pandemic.
“The scale of impact is still unknown, and we want to do our part to protect our community especially while testing availability is unknown,” Rose Marcario, CEO and president of Patagonia, wrote in a letter posted on the company’s website on Friday, March 13. “It’s everyone’s responsibility to help stop the spread of this virus.”
Read more here