Inside Burson’s Global People Strategy with Azurée Montoute-Lewis - 2025 Next Practices Weekly

i4cp’s Next Practices Weekly on November 13, featured Azurée Montoute-Lewis, Global Chief People Officer at Burson, one of the world’s largest communications firms. Azurée leads Burson’s global HR strategy—driving people innovation, cultural integration, and enterprise transformation across a dynamic, post-merger organization.

A seasoned and forward-thinking HR executive, Azurée is recognized for architecting psychologically safe, high-performing cultures rooted in purpose and performance. At Burson, she is advancing the firm’s recognition, inclusion, and talent development strategies with bold use of analytics, technology, and people-centered leadership. In 2025, she was named one of Women We Admire’s Top 50 Women Leaders of New York City, underscoring her influence and industry leadership.

Participants had the opportunity to

• Learn from a globally respected HR leader recognized for transforming culture and aligning people strategy with business growth.
• Explore how recognition is evolving, and how to use analytics and AI to modernize your programs.
• Discover people-first strategies from one of the world’s largest communications firms navigating post-merger integration.
• Gain insight into high-impact leadership programs developed across multiple industries, from finance to marketing and consulting.

Attendees learned how strategic recognition programs and modern workforce design drive business results, and heard how HR can lead with clarity, intention, and global impact—directly from one of the industry's most influential voices.

If you missed the live session, we invite you to listen to this complimentary recording, featuring Azurée’s thought-provoking insights.

Resources Shared

• Is your organization truly remote-first? Find out what leading companies are doing differently—download the new joint i4cp-Akamai report, Remote First Organizations.
• Register for 2026 Conference -  i4cp's Next Practices Now Conference

To ensure open discussion, this event was exclusively for HR practitioners. Vendors and consultants were not permitted to attend.