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ROI & Metrics Re-visited - Employee Experience Exchange

In this session, we discussed how to adequately measure your efforts and demonstrate the results of your employee experience efforts. Patti Phillips, CEO at the ROI Institute, and Chair of i4cp's People Analytics Board, joined us for a fireside chat. Check out these questions Patti answered.

When looking at employee experience data, how do you find the balance between care of employees and achieving business objectives. Start by answering these questions:

  • Why are we investing?
  • How can we design a solution so that we solve the problem/leverage the opportunity without overspending?
  • What results come from it?
  • How can we improve the solution or experience

Check out The Alignment Conversation resource for more support with this process.

What is the ROI of retention, and should we even be focused on that measure? We shortchange ourselves when that’s the only measure we focus on. We find that companies that focus on creating amazing workplaces and culture have less of a retention problem. Instead, find the measures that matter to operational leaders. It could be retention, but this could also be quality of work or productivity instead.

How can we tell a compelling ROI story? Communication is an intervention, and you need to think about the logic behind it. Consider using a framework focused on the five levels of outcomes, shown below.

What are companies measuring today that they weren’t a couple years ago?  Many companies have measurements around remote workers now, and some are focused on their contract or gig workers too. Recently I’ve also seen companies consider data philanthropy as part of their corporate responsibility and begin measuring volunteerism.

i4cp’s Employee Experience Exchange is a peer-driven working group that explores how to design, operationalize, and scale the moments, attitudes, and behaviors that shape a satisfying employee experience.  The group, consisting of dozens of major employers, seeks to dissect the complex challenges organizations face when developing a comprehensive employee experience strategy—by connecting peers, sharing successes (and failures), and examining the latest research on the topic.

This meeting is exclusively for members of the Employee Experience Exchange. If you'd like to participate, please contact us to see if you qualify. If you are an i4cp member, please log in to access the registration/meeting details.
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