Corporate Culture Knowledge Center

Establish a strategic company culture

A company is a living system with its own core values; organizational culture includes everything that makes up that company and gives it a unique identity, even if it creates similar products and services as the competition. Ultimately, it's the expression of organizational culture that can determine the success or failure of a corporation. But creating--or changing--a corporate culture to ensure success can be difficult.

Shaping organizational culture

Establishing and modifying company culture on a strategic level can be challenging, but not impossible. With the proper form of leadership and the realization that engaged employees lead to positive change, building a high-performance company culture is a winning solution.

i4cp provides members with the tools they need to identify best and next practices to successfully lead strategic shifts in corporate culture, including: a team of workforce experts, analysts, and researchers; unbiased vendor- and consultant-free research; and insight into practices at other, similar organizations.

Corporate culture research, reports, and peer connections

i4cp members utilize the Corporate Culture Knowledge Center to keep a pulse on strategic culture trends and developments, with access to:

  • Corporate culture reports and primary research survey findings
  • Corporate culture Playbooks and executive summaries
  • Topical PowerPoint® graphics
  • Organizational culture research articles
  • A comprehensive database of third-party research
  • Online and offline Q&A with peers at other member companies

Learn how i4cp can help you strategically align your company culture. Contact us today.

Corporate Culture Articles

New i4cp Research: Faking Diversity is Bad for Business
Fake it 'til you make it doesn't work when it comes to diversity and inclusion (D&I). New research from the Institute for Corporate Productivity (i...
We’re All Accountable for Credibility in the Connected Age
There's plenty of punditry going on in the midst of the NBC News/Brian Williams mess. The implications of the impact of the Williams episode (the now-s...
The Definition of Insanity: The Corporate Version
False: Einstein said, "The definition of insanity is doing the same thing over and over and expecting different results," (this quote is of unknown...
Beverly Kaye: Why We Have to Redefine Growth and Opportunity
The i4cp 2015 Conference brings together top business leaders to discuss the advanced people practices that drive market performance. The lineup of...
New White Paper: Four Easy Steps to Kill Workplace Innovation
Are Google or 3M able to give their employees free time because they are successful, or are these companies successful because they give their...